With the holidays around the corner its easier to get in the mindset of shopping small and supporting local businesses. How can we create this motivation all year long? Below is a list of my favorite ways to support small all year long!
1. Repin their content on Pinterest.
Pinning other people’s content on Pinterest helps that image reach a wider audience and grow the number of clicks to a website. In turn, this will build a circle of people excited to connect with a new small business.
2. Share their social profiles with your friends.
If you see something that excites you or you know its something your friend will love, send the image as a direct message to them. This is a great way to help your favorite small business build a following and send some love by word of mouth.
3. Subscribe to their mailing list.
As a small business, it’s common that a mailing list will never be spammy or an overload to your inbox. Don’t be afraid to sign up and be informed of promotional sale opportunities throughout the year so you can purchase gifts when needed and add your favorite items to a wish list!
If you are on a mailing list you love, forward an email to a friend to help your favorite small business grow their subscriber base.
4. Give encouragement!
It might feel simple, but replying to a small business’ story on Instagram can go a long way. It starts to build a connection and a friendship all while sharing your loving thoughts. There is always a real person on the other side excited to know what they are doing resonates with other people.
5. Spread the word and share your experience with your family and friends.
Even just talking about your favorite small business, a recent project, or a feed you love, word of mouth will always be the best marketing.